Cold start

The calculator uses the numbers you enter. With 80000 sessions, 12 cold %, 0.4 lost pp, 85 AOV USD, 35 margin % the result is $1,142.40 | $3,264.00. This is not a Lambda price list.

This is not a Lambda price list. Rate limit GMV is on Rate limit GMV.

Input data

Parametry modelu
Scenariusz dodatkowy

Results

Enter data and click Calculate.

How it works

Cold start in this calculator is lost orders from a cold start. With 80000 sessions, 12 cold %, 0.4 lost pp, 85 AOV USD, 35 margin % the result is $1,142.40 | $3,264.00.

sessions × cold% × lost pp × AOV × margin. The second amount is GMV, the first is margin. The formula uses sessions and conversion.

$1,142.40 | $3,264.00 is not a Lambda price list. Another set of numbers gives $144.00 | $480.00, and a further set gives $7,128.00 | $17,820.00. Empty scenario fields do not change the result.

Rate limit GMV answers a different question. Edge cache does too. Here 80000 sessions, 12 cold %, 0.4 lost pp, 85 AOV USD, 35 margin % leave $1,142.40 | $3,264.00.

Type 80000 sessions, 12 cold %, 0.4 lost pp, 85 AOV USD, 35 margin % and click Calculate. Two more ready sets sit under the form: $144.00 | $480.00 and $7,128.00 | $17,820.00.

Other numbers on the same labels move the result. The first example gives $1,142.40 | $3,264.00.

Formula

sessions × cold% × lost pp × AOV × margin. The second amount is GMV, the first is margin.

How to use

  1. Type 80000 sessions, 12 cold %, 0.4 lost pp, 85 AOV USD, 35 margin %.
  2. Leave the scenario fields empty if you do not have those numbers.
  3. Click Calculate. This set shows $1,142.40 | $3,264.00.
  4. The second example under the result is $144.00 | $480.00, the third $7,128.00 | $17,820.00.
  5. This is not a Lambda price list.

Cold start = $1,142.40 | $3,264.00

With 80000 sessions, 12 cold %, 0.4 lost pp, 85 AOV USD, 35 margin % the result is $1,142.40 | $3,264.00. This is not a Lambda price list.

Cold start
Cold start is this calculator's result. The first example is $1,142.40 | $3,264.00.
sessions
The formula includes sessions. The second example gives $144.00 | $480.00.
conversion
The formula includes conversion. The second example gives $144.00 | $480.00.

Examples

Example 1

  • 80000 sessions
  • 12 cold %
  • 0.4 lost pp
  • 85 AOV USD
  • 35 margin %

$1,142.40 | $3,264.00

With 80000 sessions, 12 cold %, 0.4 lost pp, 85 AOV USD, 35 margin % the result is $1,142.40 | $3,264.00. This is not a Lambda price list.

Example 2

  • 40000 sessions
  • 8 cold %
  • 0.25 lost pp
  • 60 AOV USD
  • 30 margin %

$144.00 | $480.00

With 40000 sessions, 8 cold %, 0.25 lost pp, 60 AOV USD, 30 margin % the result is $144.00 | $480.00.

Example 3

  • 150000 sessions
  • 18 cold %
  • 0.6 lost pp
  • 110 AOV USD
  • 40 margin %

$7,128.00 | $17,820.00

With 150000 sessions, 18 cold %, 0.6 lost pp, 110 AOV USD, 40 margin % the result is $7,128.00 | $17,820.00.

Related calculators

Rate limit GMV

Rate limit GMV: drop = sessions × limit%.

Use calculator →

Edge cache

Edge cache: before = requests × origin.

Use calculator →

All agentic commerce calculators

Common questions

What do you get from 80000 sessions, 12 cold %, 0.4 lost pp, 85 AOV USD, 35 margin %?

The result is $1,142.40 | $3,264.00. This is not a Lambda price list.

What about the second example?

The result is $144.00 | $480.00.

What about the third example?

The result is $7,128.00 | $17,820.00.

Is $1,142.40 | $3,264.00 a Lambda price list?

No. It is the result from the numbers you enter.

Do empty fields change $1,142.40 | $3,264.00?

No. Empty scenario fields do not change the result.

How is this different from Rate limit GMV?

That calculator answers another question. Here Cold start stays at $1,142.40 | $3,264.00.

Does a comma in the number work?

Yes. A comma and a dot mean the same in a number field.

Why is there a currency in $1,142.40 | $3,264.00?

The header label is usually USD. Another currency changes the label, not the amount.

Do 40000 sessions, 8 cold %, 0.25 lost pp, 60 AOV USD, 30 margin % give $144.00 | $480.00?

Yes. That is the second example under the form.

Knowledge sources

Agent cost is a sketch from your rates. Below are EU, OECD and NIST AI frames, not a contract quote.

Page updated in 2026.